if you want to go fast, go alone
if you want to go far, go with others
The CX Collection is a collaboration of ‘best-in-class’ boutique agencies across EMEA, APAC and The Americas. Each agency has a particular skill-set, but all share a common goal. That goal is to optimise the customer experience for their clients. The CX effect.
The CX Collection offers brand owners and companies the opportunity to work with first-class agencies that collaborate together to deliver optimised solutions, creatively and cost-effectively. The CX Collection offers a single point of contact with multiple points of execution.
The CX Collection offers two simple approaches for brands:
We put together multi-disciplined client service/creative teams drawn from the member agencies to service your requirements or we make the introductions to individual agencies as required.
For an agency to be part of The CX Collection there are three vital ingredients. They need to be independent. They still have the entrepreneurial drive behind them and finally have won high-profile awards and recognition for their work.
The CX Collection therefore offers a world-class network of highly talented specialists who have proven experience and a pedigree around highly successful delivery.
Working with The CX Collection;
Should you want a specific skill set for a country or across multiple countries The CX Collection could help. Our 9 focal marketing disciplines are replicated in all our countries allowing global execution from experts in their field in each country.
In addition, we operate collaboratively by country, so a multi-touchpoint campaign utilising multi-agency disciplines can now be confidently executed through The CX Collection.
Actively working with sports fans and engaging with rights holders provides brands with an opportunity to market to a receptive audience. Sports Marketing through The CX Collection is all about maximising the return from fan-engagement and fan-centric marketing.
Our partner sports marketing agencies know the sports market in depth and offer an opportunity to cut through the clutter and get right to the fans that you want to talk to.
Creating and designing collateral both on and off line that truly understands the user experience. UX is what the award winning CX collection agencies do. The agencies build email campaigns, create ebooks, design websites and curate games whilst ensuring optimisation for across mobile, desktop and voice.
The measurement of campaigns both digitally and off line are a key requisite of The CX Collection and as such our SEO and analytics partners offer a key strategic platform to many of our clients. Real time dashboards leading to persona development and better use of the marketing spend is the core mantra of these partners. All are Google certified in Tag and Analytics.
The view from the lens displayed in a modern digital world provided by The CX Collection of agencies. Creating stories that allow brands to connect one to one with their customers in real time and live is the new emerging marketing communication channel…and at The CX Collection we have the best.
Engaging one to one, face to face through exciting events, roadshows and product launches allowing brands to connect directly with the consumer and give them something to encounter, feel, touch, smell, see and listen to. The CX Collection of agencies couples world class execution with detailed analytics and persona p-one.
The CX Collection Shopper Marketing agencies focus on the customer at the point of purchase, by creating campaigns that trigger consumer response at the moment when they are actually prepared to buy something. Coupled with analytical and personas shopping behaviour truly is the new power of retail engagement.
Targeted high end B2B engagement through direct mail focusing on response and penetration is exactly what The CX Collection agencies offer. Data manipulation coupled with award winning creative ensures effective ROI campaigns.
The CX Collection has multiple market research disciplines within its many agencies, ensuring channel expertise and local geo-demographic variances are catered for. From focus groups to qualitative and quantitative research both on and off line allow the CX agencies to couple perfectly with the other CX disciplines.
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