WELCOME TO
THE CX COLLECTION

BRANDING

Branding is not just about a smart logo, it's much much more. We at the CX Collection know how to create corporate cultures and product identities, we work with the best creative teams, the best insight panels to create the look and feel so they both represent the brand or company but also maximise the consumer or B2B engagement

ADVERTISING

Advertising is all about storytelling, building the engagement with an audience with the aim of altering the consumer's habits. The CX collection team have created memorable global award-winning campaigns working with auto, drink, financial, FMCG, sport and technology clients. From small screen to big, from a sting to a documentary we've been creating for 30 years

DIGITAL MARKETING

The CX collection builds customer journeys, executes global digital engagement campaigns, builds analytical measurement dashboards and has created award-winning creative campaigns. Our boutique agencies can build web and app solutions, integrate CRM and email platforms and add AR  / VR and gamification to customer engagement campaigns.

ANALYTICS

The measurement of campaigns both digitally and offline are a key requisite of The CX Collection and as such our SEO and analytics partners offer a key strategic platform to many of our clients. Real-time dashboards leading to both attribution modelling and identification of consumer personas ensures maximum return on marketing investment. All our partners are Google certified in Tag and analytics

CONTENT MARKETING

Content Marketing campaigns now cover a vast range of services all interlinked but at their heart is the practical experience of publishing both in magazines and newsprint and now in a digital world. The CX Collection agencies offer solutions that cover content marketing; digital marketing, consumer insights and data visualization, magazine publishing and media sales.

SHOPPER MARKETING

The CX Collection Shopper marketing agencies focus on the customer at the point of purchase, by creating campaigns that trigger consumer response at the moment when they are actually prepared to buy something. Coupled with analytical and persona shopping we merge Bricks and clicks into one shopping experience.

E.COMMERCE

We build e-commerce solutions ranging from start-up SME's needing their first step into the digital world through to seasoned FTSE 100 companies with many years of experience of digital transformation. We have a depth of solutions to fit individual requirements and the processes to execute plans globally.

DIRECT MARKETING

Targeted high-end B2B engagement through direct mail focusing on response and penetration is exactly what The CX Collection agencies offer. Data manipulation and mining coupled with award-winning creative ensures effective ROI campaigns.

SOCIAL MEDIA STRATEGY

Through social channels, The CX Collection of agencies focuses on creating and distributing valuable, relevant and consistent content to attract and retain a clearly-defined audience and ultimately to drive profitable customer action.

EXPERIENTIAL MARKETING

Engaging one to one, face to face through exciting events, roadshows and product launches allows brands to connect directly with the consumer and give them something to engage with, something to feel, something to touch, something to listen to and something to taste. Campaign execution covers from new virtual support through to conventional retail and OOH.

FIELD MARKETING

Building brand support teams across EMEA has been at the heart of the CX Collection. Our FM agencies represent the biggest global brands in multiple territories, so can execute retail support campaigns to reinforce brand activation plans.

SPORTS MARKETING

Actively working with sports fans and engaging with rights holders provides brands with an opportunity to market to a receptive audience. Sports Marketing through The CX Collection is all about maximising the return from fan engagement and fan-centric marketing
Our partner sports marketing agencies know the sports market in-depth and offer an opportunity to cut through the clutter and get right to the fans that you want to talk to.